In the post-war space-age era, a hero emerged, Dan Dare. What made him so popular was the success of a new colourful comic, the Eagle.
It was launched in 1950, the inspiration of an Anglican vicar, Marcus Morris, who thought that older boys should have something more than crime comics imported from America. On the cover were the exploits of Dan Dare, pilot of the future, along with his companion Digby; their nemesis was a green blob called the Mekon.
The Eagle was published every Wednesday and Dan Dare’s popularity rocketed – toy shops everywhere became inundated with space-age paraphernalia including the dan dare spaceship builder, all of which encouraged interest in science fiction.
Discover the fascinating history of consumer culture from Victorian times to the present day at the Museum of Brands.